b'1.Introduction to the interviews The aim of this research was to provide an analysis of the shared ownership sector in 2020.The project collected quantitative data through a web based survey of shared ownership providers and through analysis of secondary data sources (reported on separately). The next section of this report presents findings from 14 qualitative interviews with shared ownership providers, lenders/mortgage brokers, and wider industry stakeholders. The aim of the interviews was to discuss in more depth the supply side of the market, and management issues such as arrears and responses to the pandemic. The interviewees have been anonymised, with the exception of the Law Commission who provided a detailed and specific input which is included as an appendix, with their consent.2.Interview findings 2.1 What shared ownership offers to customersProviders, lenders and wider industry stakeholders were asked for their views on whether they felt shared ownership is a good product for a customer, and they were all very positive about what the product offers. In some housing market areas, shared ownership is the only route into home ownership for some households:We know its really, really popular. Its become mainstream. For many average income people in London, it is realistically the only way they can afford to buy. (Interviewee 1)Interviewees highlighted how shared ownership is a good product for first time buyers in particular:I think its fantastic for first time buyers. If you look at where we provide it, and the cost of shared ownership at a 40% share. People can buy a 40% share in a good quality property on a reasonably small wage, a key worker, for instance, and they can 1'